It looks like almost everybody's enjoying AAPL's misery. I remember many people predicting a fantastic downslide when APPL crossed 200, then at 300, then at 500, 600 and finally at 700. Now the guys who were wrong for so many years and burnt their fingers by shorting AAPL are coming with "I told you so" mantra. Unfortunately (for them), this is not the way to make money in stock market, by trying to guess tops and bottoms.
As you remember from previous posts I "predicted" AAPL's fall when I saw clear technical signs that the stock is in difficulty. More exactly when stock crossed SMA 200 and weekly DMI turned negative.I told you at that time that "I don't remember when I saw AAPL so bearish". This is not about bragging about being right it's only about showing a very good example how to call a long term uptrend or downtrend and refraining from guessing tops and bottoms which are most of the time wrong.
I am writing an article today about AAPL because is around a level I mentioned many times in the past, the four years uptrend line, 470. This is a very solid support level.
If it's going to be broke the next stop is probably going to be around 360, the level predicted by "head and shoulder" pattern. I usually don't put too much weight on "HS" pattern since many times is wrong but this time looks "textbook", a clear "neckline", a right leg shorter than the left one and a failed attempt to go above the neckline.
I think 470, the four years uptrend line is very important. Most of the time stocks jump up after touching such levels. This may be a very good entry point. If your even more pessimistic about AAPL then 360 is the entry level for you. I don't think is going bellow 360, at least not on this first leg down. Other potential support levels (but not that important) are previous highs and bottoms, 430 and 370.
AAPL is also a textbook example of a stock in a bubble. Remember the nice three years old uptrend channel? I've got suspicious about AAPL when broke the trading channel on the upside at 500 in the fall of 2011. While breaking the trading channel on the upside is a bullish signal and one can make a nice profit in a matter of months, at the same time it's a sign that the top is nearby.
I have two other textbook examples of stocks at the "beginning of the end", SLV and SPX.
Otherwise, the market remains flat this week with two failed attempts to move it down. I am still waiting for decent pullback before climbing towards 1,500.
All the best!